Ashley’s BLOG
Ashley Dudarenok regularly writes about the latest news on the China market, Chinese consumers, tech giants, social media marketing and more while also sharing her insights and discussing the latest trends in China.
LATEST CHINA MARKETING
AND CONSUMERS INSIGHTS
Sustainable retail in China is entering a more commercially serious stage. In ChoZan’s Top 12 China Consumer Trends in 2026
Chinese consumers are becoming much stricter with ordinary spending, though demand has not disappeared. It has become more selective, more
In ChoZan’s latest report, Top 12 China Consumer Trends in 2026, one shift stands out with unusual clarity: Chinese consumers
ChoZan’s latest consumer trends report captures a major shift in China: AI has moved out of the back end and
Many people searching what is Douyin expect a description of a Chinese short video platform. The platform operates as a
China enters 2026 with a consumer market shaped by caution, selectivity, and a sharper sense of purpose. Households are saving
A WeChat mini program sits at the center of how commerce operates inside WeChat. Tencent introduced mini programs in 2017
What is Pinduoduo? It is a demand-aggregation marketplace that turns coordinated consumer participation into supplier leverage. The platform does not
Retail and brand leaders are asking a sharper question in 2026: how does TikTok make money in E-commerce, and why
Chinese AI in 2026 is defined by execution, not model size. While much of the global AI discussion focuses on
Leaders often ask why a campaign that worked last year in China now feels flat. The answer sits inside Chinese
Meituan-Dianping matters more in 2026 because local commerce competition now plays out at the level of trust quality, ranking credibility,