Ashley’s BLOG
Ashley Dudarenok regularly writes about the latest news on the China market, Chinese consumers, tech giants, social media marketing and more while also sharing her insights and discussing the latest trends in China.
LATEST CHINA MARKETING
AND CONSUMERS INSIGHTS
China enters 2026 with a consumer market shaped by caution, selectivity, and a sharper sense of purpose. Households are saving
A WeChat mini program sits at the center of how commerce operates inside WeChat. Tencent introduced mini programs in 2017
What is Pinduoduo? It is a demand-aggregation marketplace that turns coordinated consumer participation into supplier leverage. The platform does not
Retail and brand leaders are asking a sharper question in 2026: how does TikTok make money in E-commerce, and why
Chinese AI in 2026 is defined by execution, not model size. While much of the global AI discussion focuses on
Leaders often ask why a campaign that worked last year in China now feels flat. The answer sits inside Chinese
Meituan-Dianping matters more in 2026 because local commerce competition now plays out at the level of trust quality, ranking credibility,
Where does Gen Z shop in China? To answer this meaningfully, we must first understand who China’s Gen Z consumers
China’s silver economy refers to the market built around the needs, preferences, and spending power of people aged 60 and
Public speaking tips are no longer optional for professionals in China’s competitive, global-facing environment. From corporate boardrooms to university classrooms,
In China, doing business increasingly feels interactive rather than transactional. From shopping apps to financial platforms and workplace tools, companies
Manufacturing in China is undergoing a profound transformation, shifting from a low-cost, labor-driven model to a technology-powered industrial system driven