Ashley’s BLOG
Ashley Dudarenok regularly writes about the latest news on the China market, Chinese consumers, tech giants, social media marketing and more while also sharing her insights and discussing the latest trends in China.
LATEST CHINA MARKETING
AND CONSUMERS INSIGHTS
Customer Engagement Strategies from China that Work
Customer engagement is about creating meaningful interactions with your audience at every touchpoint. It’s not just about solving problems—it’s about understanding your customers’ needs, preferences, and aspirations to provide them with exceptional brand experiences. By implementing effective customer engagement strategies, businesses can build trust, foster loyalty, and…
How Technology is Changing Retail
The retail industry has undergone a significant transformation due to technological advancements. Innovations like omnichannel retail and conversational commerce have reshaped how retailers operate and engage with customers. By integrating online and offline experiences, omnichannel strategies enhance customer convenience and satisfaction. Retailers can seamlessly connect their physical…
Future of AI in retail: Lessons from China 2025
The future of AI in retail is set to transform how businesses operate, innovate, and connect with their customers. Artificial intelligence (AI) has already begun reshaping the retail landscape, and as it continues to evolve, its potential to optimize processes, deliver hyper-personalized experiences, and anticipate customer needs…
Keynote Speaker Vs Guest Speaker
When planning an event, choosing the right speakers is crucial for engaging and inspiring your audience. Understanding the differences between a keynote speaker vs guest speaker ensures you select the best fit for your event. While both bring value, they serve distinct purposes, and knowing when to…
‘What is Customer Centricity?’, Integrating Expert Insights into Your Event
What is customer centricity? It’s the practice of placing customer needs, preferences, and experiences at the heart of business operations. In today’s hyper-competitive markets, where customer loyalty is increasingly challenging to maintain, adopting customer centricity is no longer just a nice-to-have—it’s a must for companies seeking long-term…
Why Customer Centricity is Important
In 2025, competition is even more fierce and customer expectations are always changing. Indeed the significance of customer centricity cannot be overstated. Customer centricity is in fact a strategic imperative that lies at the heart of successful businesses. At its core, customer centricity entails a fundamental shift…
The Benefits of Customer Centricity
Customer centricity is a strategic approach that prioritizes the customer in every decision and action an organization takes. By focusing on customers’ needs and preferences, businesses can enhance satisfaction and loyalty. This personalized experience fosters stronger relationships and encourages repeat business, which is crucial for long-term success.…
The Keynote Speaker Definition and Why to Hire One?
In today’s fast-paced business world, the role of a keynote speaker has become increasingly crucial for conferences, corporate events, and industry gatherings. A keynote speaker is an expert who delivers the main address at an event, setting the tone and central theme for the entire gathering. Keynote…
What Are Some Good Examples of Customer Centricity in China?
Examples of customer centricity include the ability of people in an organization to understand customers’ situations, perceptions, and expectations. Customer centricity demands that the customer is the focal point of all decisions related to delivering products, services, and experiences to create customer satisfaction, loyalty, and advocacy. Customer…
What is a Keynote Speech?
The global keynote-speaking market is dominated by the United States, followed by Europe and Asia. In recent years, Asia has seen rapid growth in the professional speaking industry, with China emerging as a key player. The speaking industry in Asia has been developing at an impressive rate.…
How to Improve Customer Centricity?
Customer centricity has emerged as a pivotal strategy for businesses seeking to thrive in today’s competitive environment. By placing customers at the heart of decision-making, organizations can significantly enhance customer satisfaction, loyalty, and overall profitability. This approach is particularly vital in diverse markets where customer expectations vary…
What is the Future of Retail?
The future of retail is characterized by a seamless integration of online and offline experiences, driven by advancements in AI, augmented reality (AR), and data analytics. Retailers will increasingly leverage AI to personalize shopping experiences, optimize supply chains, and enhance customer service through chatbots and virtual assistants. …