In today’s #AshleyTalks, Ashley shares her outlook on social media in China. You’ll learn about the most exciting content types and the latest functions which help promote and monetize authentic content. For more great content about entrepreneurship and Chinese social media, visit my youtube ch...
In today’s #AshleyTalks, Ashley highlights some key things that you need to bear in mind when you market your brand on Weibo and WeChat. You’ll learn how to stay relevant on these fast-changing platforms and how to optimize your official accounts in terms of content and functionality. For more...
This video is all about official online channels that enable overseas brands to sell products to Chinese consumers. In today’s #AshleyTalks you’ll learn about six online platforms, including Tmall, JD.com, VIP.com, Xiaohongshu and WeChat Stores. You'll also learn some general guidelines on setti...
This video is a clip from the Asia Tech Podcast. I shared the major functions of WeChat as well as my thoughts about its brand positioning as a functionality-driven platform. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #Ash...
This video is a clip from the Asia Tech Podcast. I compared Chinese tourists of the past to Chinese tourists now and shared insights on what they're looking for during their trips. For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeChat...
WordPress Video Lightbox Plugin