Tag Archives: China market

This video is a clip from the Asia Tech Podcast. I shared the major functions of WeChat as well as my thoughts about its brand positioning as a functionality-driven platform. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #Ash...

This video is a clip from the Asia Tech Podcast. I compared Chinese tourists of the past to Chinese tourists now and shared insights on what they're looking for during their trips. For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeChat...

This video is a clip from the Asia Tech Podcast. I shared my opinions on how Chinese consumers react to multi-national brands and what they look for in their products. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalk...

This post is a clip from the Asia Tech Podcast. Marketing in China is quite different from marketing in Western countries, so I discussed how foreign brands adapt to China's market in this video. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my...

This post presents a guide to follow when articulating a cross-border e-commerce business plan. Each step is explained in more detail in the video. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeChat #Weibo #Ch...

This video is a clip from a podcast hosted by Asia Tech Podcast. I shared my insights about the situation for some brands who are entering the China market now. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeCh...

This post relates misconceptions about selling in the Chinese e-commerce market. In today's #AshleyTalks you'll learn about five huge misconceptions and what preparation I advise for brands before investing in an e-commerce presence in China. For more great content about entrepreneurship and Chines...

In today's #AshleyTalks, I compare general trade and cross-border e-commerce in China. You'll learn how general trade via a trade agent and cross-border sales that use special channels operate. For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #Ashley...

This post gives an overview of cross-border e-commerce in China. In today's #AshleyTalks you'll learn what motivates entrepreneurs and consumers to cross-border shop, the most popular CBEC product categories and get a cross-border consumer portrait. For more great content about entrepreneurship and...

In this video, I discuss marketing strategies on Chinese social media. The clip is from a podcast hosted by China Business Cast. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeChat #Weibo #China #ChineseSocialM...