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In today’s #AshleyTalks, Ashley shares tips on self-branding and marketing. To engage in marketing, you need to promote yourself and do things that may not feel comfortable for you at first. Female entrepreneurs also have to overcome their fear of being judged and fear of being criticized for mist...

In today’s #AshleyTalks, Ashley shares the moment that she decided to change from a consultant to an entrepreneur in China. She talks about how one’s mentality evolves during the three stages of entrepreneurship: expert, small business owner and leader of a big company. For more great content a...

In today’s #AshleyTalks, you’ll learn which countries have the biggest presence on #Tmall Global, the sister website of China’s largest online marketplace, #Taobao. You’ll also learn about the five registration criteria and the deposits and fees required to set up your own Tmall store. For...

This video is a clip from the Asia Tech Podcast. I shared the major functions of WeChat as well as my thoughts about its brand positioning as a functionality-driven platform. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #Ash...

This post is all about the latest rules and regulations for cross-border e-commerce in China. In today’s #AshleyTalks you’ll learn about three key highlights of the regulations introduced in 2016: taxation, the positive list and import models. I also give some advice on cross-border selling with...

This video is a clip from the Asia Tech Podcast. I compared Chinese tourists of the past to Chinese tourists now and shared insights on what they're looking for during their trips. For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeChat...

This video is a clip from the Asia Tech Podcast. I shared my opinions on how Chinese consumers react to multi-national brands and what they look for in their products. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalk...

This post is a clip from the Asia Tech Podcast. Marketing in China is quite different from marketing in Western countries, so I discussed how foreign brands adapt to China's market in this video. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my...

This post presents a guide to follow when articulating a cross-border e-commerce business plan. Each step is explained in more detail in the video. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeChat #Weibo #Ch...

This video is a clip from a podcast hosted by Asia Tech Podcast. I shared my insights about the situation for some brands who are entering the China market now. Let’s check it out! For more great content about entrepreneurship and Chinese social media, visit my youtube channel. #AshleyTalks #WeCh...